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The whole world seems to have been taken by storm and no prizes for guessing—-AI content writing– the new buzzword in the internet town- ChatGPT or OpenAI. Or shall we say- AI for content writing?
As amazing and useful as this AI tool is, is it really meant to or rather designed to curate SEO or website content for your business?
Spoilers first! The answer is a BIG NO! Using Chatgpt for content writing might upset the whole apple cart for you and your websute’s SEO rankings.
And there are a plethora of reasons behind it which we will take a look at apart from, of course, Google’s and ChatGPT’s takes on it. So, let’s dive right in!
But before we take a gander at those reasons, for those who don’t know what ChatGPT is and what this hullabaloo is about, let’s first get to know ChatGPT itself.
What’s ChatGPT?
ChatGPT is a chatbot that was developed by OpenAI.
The prototype was launched in November 2022 and to no one’s surprise, it swept the tech-stricken world off its feet.
So, what does ChatGPT do?
It can create immediate detailed responses to your queries which can be used for research and analysis purposes to elevate the content writing game.
AI for Content Writing- CAUTION: Big Roadblock Ahead-
So, why not use ChatGPT for content writing instead of hiring an experienced content writer or outsourcing it to a content writing services company?
The responses it generates aren’t the content that Google encourages businesses and marketers to publish. Let’s understand the difference further.
As one of the best content marketing companies in Ahmedabad offering premium grade content, we can tell you that the tech world knows the technology in and out as well as its pros and cons.
Ironically, businesses from other industries such as manufacturing for instance; who have no background of or exposure to how IT, Google Algorithms, and SEO work, expectedly got tempted (at least so far) to create this misconception and believe it too- that they now have a genie on their browser which can create content within a matter of seconds.
Google’s Algorithms Can Easily Single Out AI Content Writing
Well, let’s admit it! Google researchers are not naïve beings and Google Algorithms have always been unforgiving. In other words, the plagiarism or spam game is not new to them. The same can be said for using Chatgpt for content writing.
Ask those businesses who got their websites penalized to never rank again for at least a year and a half due to those Google’s updates and latest algorithms. And eventually, they ended up paying 4 times to experienced content writers to create superlative quality content for their rescue.
Wondering about more reasons? Here’s more- Google Deepmind’s CEO confirms that its next algorithm will eclipse ChatGPT.
Watermarking of AI-created content is invisible to the naked eye as it is based on cryptography; however, AI content writing cannot go past Google’s ultra-advanced algorithms and tools that term such content as SPAM and DEVALUED.
If creating content was as easy as just typing and getting responses from a bot for free, Google would be the first one to shut down. Let’s hear from the experts what they have to say about AI content writing.
Earlier last year, Google’s Search Advocate John Mueller reiterated that automatically created AI content is considered SPAM according to the webmaster guidelines of the search engine.
What does ChatGPT Says About AI Content Writing?
Let’s rest the case with the snapshots of two queries, WriterzDen- a leading content writing services company in Ahmedabad asked ChatGPT.
For more information about our content writing services in Ahmedabad, feel free to drop us a line. Stay tuned for more!
